American Airlines and GOL Loyalty Members Now Enjoy a More Seamless Experience
American Airlines and GOL have taken the next step in their partnership to ensure their most loyal members enjoy a seamless experience with increased reciprocal benefits when traveling on the broadest and most rewarding network in the Americas.
AAdvantage® status members and their companions flying on GOL-operated flights now receive complimentary GOL+ Conforto seats, based on availability, as well as priority check-in, priority boarding and complimentary seat selection. SMILES Diamond members now have access to complimentary Main Cabin Extra and Preferred seats as well as priority check-in, priority security, priority boarding and priority baggage when flying on American-operated flights.
“Our partnership with GOL is a win-win for our customers at both airlines as travel demand to and from South America continues to increase,” said Julie Rath, American’s Vice President of Customer Experience, Loyalty and Marketing. “Adding reciprocal benefits reinforces our commitment to creating customer value for our status members and expanding our AAdvantage program.”
American and GOL offer customers access to more than 30 destinations in the United States served by American and more than 30 destinations in South America served by GOL. Later this year, status members will have access to additional benefits that include complimentary bag allowance and more ways to redeem miles across both airlines.
“This is a step that strengthens our partnership with American Airlines,” said Randall Saenz Aguero, Director of Alliances and Distribution at GOL. “We already have reciprocal connectivity in the hubs operated by the two companies, ensuring the best combination of frequencies and products between Brazil and the United States. Now, the partnership of American and GOL provides a wide range of benefits to customers of both airlines.”
The introduction of reciprocal customer benefits comes a month after the airlines signed a definitive investment agreement with American investing $200 million in 22.2 million newly issued preferred shares of GOL.